Every feature in POPJAM, from brand setup to launch, with the specs behind each one. If it is listed here it exists in the product today, or it says so: 47 shipped, 1 in beta, 2 coming soon.
POPJAM reads your website, your catalog and what you already publish, then keeps that brand DNA permanent while campaigns come and go.
Paste your website and POPJAM extracts the logo, colors, fonts, tone of voice and the products on the page, then shows you exactly what it captured before you spend a credit.
Point POPJAM at a collection or shop page and it walks the listings and product pages in the background, importing hundreds to thousands of products per run. Enterprise catalogs sync daily from Google Merchant XML feeds.
Train POPJAM on what your brand already publishes: your website, blog, your own Meta ads and uploaded brand books. It distills visual identity and voice into rules, variations and exceptions, each backed by evidence, and injects them into every generation.
Every logo, product shot, upload and generated creative lands in one brand-scoped library with AI descriptions, tags, palettes and semantic search. Generation agents pull from it mid-run.
Turn any winning creative, yours or a competitor's, into a reusable style template. Crawl a competitor's Meta ads, analyze them, and apply their visual system to images, carousels, video or animation.
Strip backgrounds from catalog photos with a side-by-side keep-or-discard preview, so generated ads composite your real product cleanly.
Brands are permanent, labs are disposable. Switch brands with one control, keep every creative, reaction, insight and learning, and archive instead of delete.
One brief produces platform-native creatives with finished media, not just copy, and each one is built for a specific audience.
Static ad creatives that use your real logo and product photos as references, composed inside each platform's safe zones, with headline, primary text and CTA per audience.
Complete Meta and Instagram carousels, hook card first, with one visual system across every card. Edit, reorder or regenerate a single card without breaking the set.
Short vertical or landscape clips with native audio and your product and logo in frame, scripted to a word budget for each duration.
Motion-graphics ads written as real code, previewed live in the browser and rendered to MP4 with identical fonts and timing.
Hooks, headlines, primary text and CTAs written to each platform's rules and each audience's language, with brand memory and audience insights in context.
The same brand and audience engine writes social posts, blog articles, emails and slide decks, each with its own editor, and every one can be tested on the persona panel.
One input runs the entire funnel: brand and catalog, market research, audiences, persona panels, creatives with media, tests and improved variants, persisted to a Lab you can watch live.
Add more creatives to a campaign you already ran without paying for research or planning again. Pick audiences, counts and formats, and watch them stream into the board.
Every editor is a conversation with version history, and an AI inspector can repair brand and platform issues on its own. The editors are included from Starter, and editing costs no credits for a limited time.
Describe the change and get a new version you can undo, redo, download or save. Attach reference images, and ask for your real logo by name.
Brush over the part of the image you want changed. Everything outside your marks stays byte-for-byte identical, and a vision check catches leftover artifacts.
Say what should change in the clip and get the same video back with only that changed, with up to three reference images per edit.
Edit motion graphics or slide decks by chat with a live preview. Animations show the code, lint it before it is stored, and render to MP4 on demand.
One click has an AI inspector look at the actual pixels and frames against your brand rules, guidelines, platform safe zones and the template it came from, then repair the mandatory issues in up to three turns. Judging is free; you pay only for executed fixes.
Turn one creative into every size Meta, Instagram, Google, YouTube, LinkedIn, X, TikTok and Reddit need. The image is re-framed with the background extended, never cropped, and each size becomes its own testable ad.
Synthetic buyer panels react to your real media and return a reason, a sentiment and a deterministic score, before an impression is bought.
Each audience gets a panel of AI buyers with demographics, a bio and twelve behavioral traits, generated from your brand, catalog and segment. Panels are bias-corrected: skeptics and contradictions are built in.
Every persona sees the image, every carousel card, the video or the deck, then answers with a click intent, a sentiment and first-person feedback on what hooked them and what felt off.
Six dimensions, attention, relevance, emotional resonance, persuasion, brand fit and clarity, are scored 0 to 10 and combined by code with per-platform weights into a 0 to 100 score. Re-tests are comparable because the math never changes.
Ask the panel open, multiple-choice or A/B questions. Compare an ad against a carousel, a video or a blog post and see consensus, sentiment and which variant each persona chose.
Save audiences at brand level and test every campaign against the same people. Each audience has a campaign leaderboard and a persona-by-creative matrix, with drift badges when panels or models changed.
Compare two to six creatives across up to four panels with sequential sampling and a persona-paired bootstrap. A winner is crowned only when the confidence interval clears zero.
Every test pins the exact personas, scoring weights and model versions it used, so results from different weeks are comparable or clearly flagged.
Posts, blog articles, emails and presentations run through the same panel with weights tuned per type: subject-line attention for email, clarity for blogs, brand fit for decks.
Feedback becomes variants with written reasoning, and what works becomes brand memory that the next generation reads.
Every insight can spawn an improved version that explains what changed and why. A lineage thread shows original, insight and variants with score deltas, in every format.
One switch on any campaign or batch runs the whole chain: generate, test, improve, re-test, with the persona and variant counts you choose.
Angles, hooks, claims and audience insights distilled from simulations, research, competitor ads and real ad performance, with confidence and evidence, injected into every generation. Correct or expire any learning by hand.
Each week the engine proposes what to run next, with reasons. Approve everything in one inbox, or set spend guardrails and let it act inside them. Guardrails are code, never a model.
Predictions are frozen at launch and compared with real link CTR after delivery, so you can see how right the panel was for your brand, with an interval, not a slogan.
Connect your ad account, push winners, and let real performance flow back next to the predictions.
One OAuth step syncs ad accounts, Pages and Instagram accounts, then pulls daily account and campaign metrics with the conversion events you choose.
Push approved creatives as a paused campaign with one ad set per audience and every creative in every set, UTM-stamped so results link back to the Lab. Carousels launch as real carousel ads.
Spend, impressions, clicks, conversions and revenue forecast up to 90 days ahead with P10, P50 and P90 bands, plus a built-in backtest so you can check accuracy on held-out days.
Organic clicks, impressions and position next to paid performance, with query and page drill-down and the same forecasting.
When you connect Meta, POPJAM replays your top live ads through the panel and shows predicted rank next to actual rank, so you can judge the simulator before you trust it.
Send any creative for sign-off, assign reviewers, pin numbered comments on the image, approve in batches and invite outside reviewers with expiring guest links. Optionally block launches until approved.
In-app, email and Slack alerts for finished campaigns, review decisions, low credits and billing, with per-category preferences.
The web app, a Copilot, an MCP server, Slack and open-source agent skills share the same labs, credits and memory.
An assistant that knows your plan, credits, integrations, the page you are on and your last ten background jobs. Mention brands, products, audiences, personas, ads or tasks with @, and ask it to fix any failed run.
Connect Claude, Cursor, ChatGPT or VS Code to POPJAM over one URL. Twenty-one curated tools cover research, audiences, ad concepts, media, the full campaign funnel and results.
Chat with the Copilot in threads, launch campaigns with /popjam, and get creatives with simulated reactions pushed back into the same thread.
The pipelines POPJAM runs in production, packaged as MIT-licensed skills for Claude Code and any Agent Skills client: growth engine, landing pages, brand guidelines, ad safe zones and Remotion.
A live board that stays fast at thousands of creatives: audience shelves, persona rails, surveys, an inspector with every action, keyboard navigation and read-only share links.
Install once and your products, variants, prices, stock and images stay in sync through webhooks, with no customer or order data requested.
Account connection and daily metrics for Google Ads, alongside Meta and Search Console.
The product ships in English, Turkish, Swedish, Spanish and Estonian, and every campaign can generate creatives in the language you choose.
Share your link, your invitee starts with 2,500 bonus credits, and you earn credits when they subscribe.
Personas react in their own words first. A second pass then scores each dimension from 0 to 10 with worked rubric anchors, and code, not the model, combines them with per-platform weights and the persona's traits into a 0 to 100 engagement score. It is a comparable prior, not a CTR.
01
Does it earn the stop? Weighted highest on TikTok, Reels and YouTube.
02
Is this for me? Weighted highest on Google, LinkedIn and Reddit.
03
Does it make the persona feel anything, and the right thing?
04
Is there a reason to act now, and does the offer land?
05
Does it look and sound like the brand the persona knows?
06
Can a phone reader get the message in one glance?
Free
Brand setup, catalog import, generation in every format, auto-fix judging, multi-size export and a help-only Copilot. 500 credits to start, no card.
Starter and above
The AI editors for images, video, carousels, animations and decks, and the full Copilot that generates and edits for you. Editing costs no credits for a limited time.
Essential and above
Persona panels, reactions and scores, surveys and A/B tests, improved variants, reusable audiences with leaderboards, and test-and-improve on autopilot.
Growth engine
Experiments with confidence intervals, brand memory and learnings, weekly plans with guardrails. Enabled per workspace on Business and Enterprise.
Ad creatives in eight formats: image ads, carousel ads (2 to 10 cards), video and short ads (5 to 10 seconds with native audio), animated motion-graphics ads, plus social posts, blog articles, emails and slide decks. Every creative is built for a specific audience from your brand's real logo, colors, products and voice, in the language you choose, and formatted for Meta, Google, YouTube, TikTok, LinkedIn, Pinterest and Reddit.
Each target audience gets a panel of synthetic buyer personas with demographics, a bio and twelve behavioral traits, generated from your brand, catalog and segment and deliberately including skeptics. Personas see the actual creative (the image, every carousel card, the video or the deck) and return a click intent, a sentiment and first-person feedback. A second pass scores six dimensions (attention, relevance, emotional resonance, persuasion, brand fit, clarity) from 0 to 10, and code combines them with per-platform weights into a deterministic 0 to 100 engagement score, so re-tests are comparable.
POPJAM measures it per brand instead of quoting one number. When you connect Meta, your top live ads are replayed through the panel and predicted rank is shown next to actual rank. Predictions for launched creatives are frozen and compared with real link CTR after delivery on a calibration scorecard with a confidence interval. Experiments crown a winner only when a persona-paired bootstrap interval clears zero; otherwise they say the arms are not separable at that budget.
Launch to Meta is in beta: approved creatives are pushed as a paused campaign with one ad set per audience and every creative in every set, UTM-stamped so results link back to the Lab, with an optional approval gate. For every platform, any tested image can be exported into 25 placement sizes across Facebook, Instagram, Google, YouTube, LinkedIn, X, TikTok and Reddit. Google Ads account connection is coming soon.
Yes, on growth engine plans. Learnings (angles, hooks, claims, audience insights, creative patterns, pricing and channel findings) are distilled from simulations, research, competitor ads and real ad performance, stored with confidence and evidence, and injected into every generation as brand memory. A weekly plan proposes what to run next, and code-enforced spend guardrails decide what the engine may do on its own.
Meta Ads (accounts, Pages, Instagram, daily metrics, launch in beta), Google Search Console, Slack (Copilot threads, /popjam commands and notifications), a remote MCP server for Claude, Cursor, ChatGPT and VS Code, open-source agent skills for Claude Code, storefront URL catalog import and Google Merchant XML product feeds. Shopify and Google Ads are coming soon. See popjam.io/integrations for the full list.
The free tier includes 500 credits with no credit card: brand setup from a URL, catalog import, ad and content generation, auto-fix judging, multi-size export and a help-only Copilot. The AI editors (image, video, carousel, animation, deck) and the full Copilot start on the Starter plan. Persona testing, surveys, A/B tests and improved variants start on Essential. The free tools at popjam.io/tools (Ad Analyzer, Persona Generator, Roast My Pitch Deck) need no account at all.
Not for a limited time. On every paid plan, edit turns in the image, video, carousel, animation and deck editors are included with the subscription rather than metered per turn, so you can iterate as much as you like. Generating a new creative, exporting a new size or running a persona test still uses credits as listed on the pricing page.
Yes. The MCP server at api.popjam.io/mcp exposes 21 curated tools to any MCP client over one URL with OAuth sign-in, and the Slack app runs the same Copilot in threads with /popjam commands. Labs, credits and conversation memory are shared with the web app, so a campaign started from an agent or a thread opens in the browser exactly where it left off.
Paste your website. Your brand, catalog and first creatives are minutes away, free, no card.
